Our library of recorded sessions is available to IHAF members 24/7, including conference presentations and monthly webinars. These talks are an easy way to engage in remote learning and promote team training. Pick a topic and enjoy!

• We’re All Mad Here—Living Creative Culture

  		Conference  Presented by Robert Fisher (L), Senior Production Artist and  Chelsea Lancaster (R), Account Manager at Taco Bell Design
  The in-house agency is the heartbeat of any company’s creative culture—but it’s not solely up to the “creatives” to build it. By assembling a team with a diverse group of creative-culture contributors across all disciplines, the results speak for themselves. In this session, creative and production influencers from Taco Bell Design serve up some true-to-life examples of how TBD (Taco Bell Design for long) fosters inclusive and collaborative creativity amongst all of its members to inspire the company’s brand culture far beyond the agency walls.

  Category: Recorded Sessions, Creative, Organization/Operations, Past Conferences, People

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• The Human Element

  Conference Presented by Kristin Licata, Senior Director of Marketing Operations at Quicken Loans

  How do you assess the ROI of creativity? And, by that we mean creativity that transforms ideas into experiences. Let’s talk about investing in people to help drive better work, more-impactful creative and increased success for the business overall. In this lively session, hear how the ambitious in-house agency at Quicken Loans fuels its creative thinking—igniting talent to consistently deliver solutions that positively impact the business.

  Category: Recorded Sessions, Creative, Organization/Operations, Past Conferences, People

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• Inspiring a Purpose-Driven Creative Culture

  Conference Presented by Darren Abbott, Senior Vice President, Creative at Hallmark Cards, Inc.

  Fostering a culture of creativity encourages employees to bring their imaginations to work, adding original ideas and ultimately value in a way that may not otherwise be realized. In this colorful keynote, we’ll get to know Hallmark’s award-winning creative agency—one of the largest, most-renowned in-house creative teams in the world. We’ll hear about their journey to define a clear sense of purpose and the commitment to artistic exploration that resulted enterprise wide. With innovative initiatives like the Hallmark Creative Leadership Symposium and #My5Days as a backdrop, Hallmark’s purpose-driven creative culture has become a hallmark across the industry and one to which we all might aspire.

  Category: Recorded Sessions, Creative, Organization/Operations, Past Conferences, People

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• Saying No to the Status Quo

  Conference Presented by Teresa Herd, VP, Global Creative Director at Intel

  From working with Lady Gaga on the Super Bowl halftime show to being named Ad Age’s Internal Agency of the Year, the team at Intel is on a roll. Add to that a changing media landscape and the call for endless innovation and you’ll understand why Agency Inside is relentlessly focused on emerging trends while remaining true to their core capabilities. In this session, we’ll hear about how the award-winning internal agency at Intel is demystifying tech and disrupting the status quo—contributing to an all-time high in sales and stock performance while advancing the corporate brand.

  Category: Recorded Sessions, Creative, Digital/Social, Partnership, Past Conferences, People

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