Every spring the IHAF team hits the road to host one of our most popular annual events—the IHAF Huddle traveling discussion group series. This year, we’re adding another stop to our upcoming travel calendar, the ANA Financial Management Conference in Phoenix, AZ on April 26-29th.

This four-day event brings together some of the leading marketing, finance and procurement professionals in the country, all focused on exchanging ideas and experiences related to cost savings, operating efficiency and ROI. As these topics are close to the hearts of our members as well, IHAF is pleased to be sponsoring one of the general sessions—Increasing Influence and Value of the In-House Agency, presented by Creative Services Directors Katie Dundas and Greg Sutter of State Farm Insurance, an IHAF-member company.

Katie and Greg oversee an in-house team of nearly 200 who serve the diverse, ever-growing needs of the nation’s largest insurer of cars and homes. Over the past few years, State Farm’s Creative Services Department has undergone significant changes to deliver increased value to the company. The session will focus on the most-valuable lessons the internal agency at State Farm has learned to date including how to empower creativity, drive cost-avoidance and efficiencies, and articulate their value.

Be sure to join Katie and Greg on Tuesday, April 28th at 10:30 a.m.—register for the ANA Financial Management Conference today.