Blog Archive
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Meet an Ambassador: Theresa D’Alessandro
March 27, 2017
At last year’s IHAF Annual Conference & Awards Show, I had the pleasure of meeting IHAF Ambassador, Theresa D’Alessandro, and hearing about her move from the Washington, DC area to New York City as well as her move into a new position at New York Life Insurance Company.
As CVP and Director, …
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Five Reasons to Attend HDL 2017
March 13, 2017
Once you enter the professional world, opportunities for ongoing education can be few and far between. No matter how proud you are of your experience or degree, we all need to stay fresh. That’s why a trip to the HOW Design Live conference could be just the thing to inspire your work and boost your …
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And the Oscar Goes to… Proofreading!
March 06, 2017
In case you missed it, there was a mistake at this year’s Oscar ceremony—an error the unsung heroes of our in-house agencies most certainly would have recognized and quietly rectified if only the headcount had been allocated to support them.
What I’m referring to, of course, is the mistaken …
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Strengthening Marketing/Creative Alignment to Drive Revenue
February 20, 2017
Creative content is more valuable than ever—in fact, 71% of consumers say they’ll choose a product or service over its competitors because of good design. So it’s no wonder savvy business leaders are increasing investments in their in-house creative teams. But there’s a challenge. In today’s …
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Welcome to Washington!
January 30, 2017
There’s a lot going on in DC these days—new names, fresh faces, and big personalities. So we’re headed to where the action is, with our upcoming Pop-Up Breakfast scheduled for Friday, February 3rd.
IHAF Pop-Up Breakfasts are mini-networking events that “pop-up” in various cities across the country. …
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Meet an Ambassador: Andy Dean
January 23, 2017
Pop Quiz: What IHAF Ambassador had a role in a major motion picture? That would be Andy Dean, Vice President and Creative Director of City Year, who was an extra in The Next Karate Kid.
These days, Andy acts on behalf of City Year—an education-focused, nonprofit that partners with public schools …
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The Latest in Package Design
January 17, 2017
Each year, the packaging design experts at The Dieline round up the best consumer product package designs and forecast the latest trends in their annual report. This year, we’re thrilled to share an exclusive preview of our findings with the IHAF community, specifically two emerging trends in …
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The Ultimate Guide to Membership
January 09, 2017
With the planning and prep that typically happen at the start of a new year, this week’s webinar on how to optimize your membership with IHAF is well timed. The one-hour session is not only intended to orient our newest members, but to inform those who have been tire kicking as well!
The …
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Happy New Year from our Board Chairman
January 03, 2017
Happy new year and warm wishes from the IHAF Board, as we welcome 2017!
If you’re like me, the new calendar has you thinking about what you might do better or differently in the year to come. Whether you want to shed a few pounds, swear a little less, or get to work earlier, making meaningful …
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The Physics of Change
December 19, 2016
You can learn a lot about change by observing nature. As physical beings, we behave in much the same way as the rest of the physical universe. Take the three laws of motion, for instance. Newton showed how an object at rest (in the case of this post, a person) tends to stay at rest unless put into …
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