January 22, 2014
The best part of my job is helping to grow the IHAF community—which makes sense since my focus as IHAF’s Business Development Manager is to welcome new members into the fold. In the six short months since joining the team, I’ve had the opportunity to connect with members and hear firsthand about …
January 15, 2014
At the end of each year, we survey our members to find out what’s working and what more to consider to advance IHAF’s program and service offerings.
Most recently, we received an overwhelming response to our year-end satisfaction surveys—so much so that we decided to share a few member responses …
January 06, 2014
Is it me, or did last year go by in a blur? If you put any stock in the adage, “Time flies when you’re having fun,” then 2013 was a party. Indeed IHAF had a banner year filled with new members, new opportunities, and increased awareness around the growth of the in-house model.
One of the best …
December 16, 2013
As a manager, I never gave much conscious thought to the principles of leading. I simply dealt with daily issues as they arose without considering how to implement a particular approach to leadership. With my career in transition, I’ve been meeting with people to discuss new opportunities and I’ve …
December 11, 2013
Whether you lead the creative, account, production or entire internal agency team, helping your group be recognized, valued and positioned for success within your organization takes focused initiative. It takes more than just putting out good work to get your team in the limelight.
To lead your …
December 09, 2013
Wade Franks leads Torque Creative—the 62-person internal agency at TTI Group, an international company that designs, manufactures and markets power tools and household appliances for brands ranging from Ryobi and Craftsman to Hoover and Oreck. Torque Creative was recently honored as a finalist for 2 …
December 04, 2013
Nothing serves an organization better…than leadership that knows what it wants, communicates those intentions, positions itself correctly, and empowers its workforce. —Warren Bennis, Author
I came across this quote early in my study of leadership. In one form or another it has guided my work as a …
December 02, 2013
After 15 years of launching and leading companies in and around the creative space, I’ve learned a few things that are pretty unintuitive. For example, start-ups need less money, not more—they only go and spend it. And don’t rely on “experts”—they often only know how (or want) to do their one …
November 25, 2013
This month at IHAF, we’re focusing on Leadership. And if you can forgive this Bostonian for drawing on the recent World Series victory for a lesson in leadership, I think even those who don’t follow baseball will be intrigued at how a dramatic change in managerial style enabled the Red Sox to make …
November 18, 2013
The challenges associated with recruiting, hiring and retaining top talent are seemingly constant for in-house agency leaders. That’s why I was delighted to learn about a program that our friends at Discover, an IHAF member company, developed to pipeline top talent.
Discover’s Marketing Leadership …