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Seizing Opportunities for Improvement
February 24, 2014
Seven months ago, I was given the opportunity to lead the Corporate Marketing team at Nationwide. Prior to this, I served as CMO of our Property & Casualty business unit and most recently, led of our Financial Services marketing team.
Now that I’m on the “other side of the desk,” there are …
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Meet Two New Board Members
February 17, 2014
This month, IHAF is exploring the topic of Operational Excellence and what it means to in-house agencies. As part of this series, I asked the two newest members of IHAF’s Board of Directors, Mark Gibson, Assistant VP of Creative Services at State Farm and Wayne Barringer, Director of Creative …
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Do You Want it Fast, Cheap or Good?
February 10, 2014
We may be witnessing a harmonic convergence of sorts in the name of operational excellence. While the inclination for any business may be to try to do as much as it can with the resources it has on hand, that’s not always effective. Sooner or later, what seems like the fastest, easiest path to …
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Operational Excellence: It’s How We Do It
February 03, 2014
Some years ago I had the privilege of attending an industry event that included CFOs from top-shelf advertising agencies. At the time, I had been in my current role for a short time. I was eagerly seeking nuggets of wisdom that I could apply to the day-to-day operation of the in-house agency for …
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Out of the Mouths of Members
January 29, 2014
In previous posts this month, we’ve talked about the unique suite of benefits that IHAF provides. So we thought we’d do something different today—tapping our members for what they have to say about being part of our burgeoning community.
“It's so important for people working internally to reach …
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Welcome to the Neighborhood
January 06, 2014
Is it me, or did last year go by in a blur? If you put any stock in the adage, “Time flies when you’re having fun,” then 2013 was a party. Indeed IHAF had a banner year filled with new members, new opportunities, and increased awareness around the growth of the in-house model.
One of the best …
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Is Your Approach to Leadership Instinctive or Deliberate?
December 16, 2013
As a manager, I never gave much conscious thought to the principles of leading. I simply dealt with daily issues as they arose without considering how to implement a particular approach to leadership. With my career in transition, I’ve been meeting with people to discuss new opportunities and I’ve …
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Leading Your Team to Greatness
December 11, 2013
Whether you lead the creative, account, production or entire internal agency team, helping your group be recognized, valued and positioned for success within your organization takes focused initiative. It takes more than just putting out good work to get your team in the limelight.
To lead your …
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Meet a Member: Wade Franks
December 09, 2013
Wade Franks leads Torque Creative—the 62-person internal agency at TTI Group, an international company that designs, manufactures and markets power tools and household appliances for brands ranging from Ryobi and Craftsman to Hoover and Oreck. Torque Creative was recently honored as a finalist for 2 …
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Four Keys to Effective Leadership
December 04, 2013
Nothing serves an organization better…than leadership that knows what it wants, communicates those intentions, positions itself correctly, and empowers its workforce. —Warren Bennis, Author
I came across this quote early in my study of leadership. In one form or another it has guided my work as a …
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