Debunking the In-House Myth

Thursday, March 25 1:00 PM - 2:00 PM | Members: Free | Non-Members: Free

Event Details | Webinar

IHAF’s latest field study provides an in-depth look at the evolution of digital marketing in house. Fielded in partnership with Forrester Research, the data reveal opportunities for in-house agency teams to continue advancing their digital prowess on the path to becoming multi-media mature. Join IHAF director Emily Foster for a fireside chat with global agency analyst Jay Pattisall and in-house agency strategist Marta Stiglin, where they’ll discuss the findings from the study, exchange insights on where the industry is headed, and offer sage advice for what in-house leaders should do to help their teams keep pace.

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