Simplifying Cross-Screen Video Workflow

Thursday, April 12 1:00 PM - 2:00 PM | Members: Free | Non-Members: $50.00 USD

Event Details | Webinar

Are your cross-screen video campaigns launching on time, perfectly formatted, or do you encounter mishaps along the way? Are talent-and-rights contracts integrated into your project workflow, or are you surprised by additional fees because you unwittingly fell out of compliance? In this webinar, Melinda McLaughlin, CMO of cloud-platform provider Extreme Reach, will break down the advertising supply chain and talk about how in-house and external agencies can partner more effectively on cross-screen campaigns. Whether you’re a video ad veteran or new to the space, you’ll benefit from Melinda’s big-picture perspective on video campaign activation including specific steps you can take to boost collaboration, control and cost savings.

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