Member Resource

The Truth About In-House Agencies

2023 Field Study

Our state-of-the-industry report, The Truth About In-House Agencies, takes an in-depth look at the capabilities, project breakdown, systems and processes, funding models, and opportunity areas across in-house agencies nationwide. A total of 275 companies participated in this study, which was fielded in partnership with Forrester Research.

Category: Benchmarking Data, Project and Processes, Operations and Staffing

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