The Inside Scoop

  • Why Is My Job Req Still Open?

    May 16, 2016

    Two expressions often come to mind in my day as a creative recruiter: “Time kills all deals,” and “Numbers don’t lie.”

    Right now, with a strong economy, unemployment around 5% and great candidates getting snapped up faster than you can say “You’re hired,” some organizations find their job reqs  …

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  • A New Member’s Perspective on Professional Development

    May 02, 2016

    I met IHAF Board Chair Mark Gibson late last year at the 2015 HOW Design Live Conference in Chicago. Mark was attending the conference in support of IHAF and two members of his in-house agency at State Farm Insurance creative team who were presenting a session on how to increase influence in house. …

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  • Didn't Summit? Wanna Huddle?

    May 02, 2016

    We just wrapped our Leadership Summit in Atlanta to rave reviews:

    “The IHAF Leadership summit pulled back the curtain on the in-house agency model. Our challenges as creative teams inside our organizations are universal. IHAF continues to inspire and provide valuable insider knowledge to lead our …

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  • Lessons from the Leaders

    April 25, 2016

    To say that attending last week’s IHAF Leadership Summit was exactly what I needed is an understatement. You see, over the last three years, my in-house agency has reached our max ability to do projects quickly in large quantities. Projects that have the potential to be great, but rarely are. And …

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  • Improving Client Relationships is Easier than You Think

    April 18, 2016

    Regular interaction with clients is a reality for most creative professionals. (They pay our bills, after all!) Yet, according to a recent industry poll, client engagement is a challenge for nearly three-quarters of creative teams. So how can you improve your client relationships? Here are three …

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  • Pop into Coca-Cola

    April 04, 2016

    • by IHAF Staff

    By now you probably know that our next major event is the IHAF Leadership Summit, hosted by The Coca-Cola Company on April 21 in Atlanta. What you may not know is that in addition to an impressive lineup of sessions and speakers, the Summit includes an exclusive, guided VIP tour of Coca-Cola …

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  • Not an SEO Expert? Three Tips to Fake It ‘Til You Make It

    March 28, 2016

    Creating online and offline content is a big job. You know that. You even have the overflowing editorial calendar to prove it. You’ve also been reading more and more about content quality and the resulting impact on website visibility. Still, you’re not an SEO expert. Or are you?

    Here at Galileo …

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  • A Meeting of the Minds

    March 07, 2016

    • by IHAF Staff

    Next month marks a unique meeting of the minds—minds that run some of the most prestigious in-house agencies in the country, assembling for a national summit of in-house agency leaders.

    Hosted by The Coca-Cola Company on April 21 in Atlanta, the IHAF Leadership Summit centers on what in-house …

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  • The Next Big Thing in Social Media is Happening Offline

    February 22, 2016

    It’s time for anyone trying to start a social conversation to look at experiential as a key driver for creating meaningful online conversations. Most experiential brand managers would argue they are doing this already. So what is the difference?

    In the past, we tried to amplify (or justify, in …

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  • Learning from the Leaders

    February 08, 2016

    • by Emily Foster, IHAF

    Throughout the year, IHAF offers a steady stream of events—our webinar series, IHAF Huddle regional discussion groups, and IHAF Annual Conference & Awards Show. In 2016, we’ve added a new event to our rotation, the IHAF Leadership Summit.

    Held on April 21 at The Coca-Cola Company in Atlanta, the …

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